Available Data Types

Over 100 million available data points

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Available Metrics

Metric Name Historical Data description metric code
Rank 25 months The ranking of the domain by total number of unique visitors rank
Unique Visitors 25 months The number of people who visited a domain uv
Visits 25 months The number of separate visits made to a domain by all unique visitors vis
Page Views 25 months The number of times a page has been loaded from a domain pv
Average Stay 25 months The average number of seconds that a visit lasts avgstay
Visits/Person 25 months The average number of times each unique visitor visits the domain vpp
Pages/Visit 25 months The average number of pages displayed during a visit ppv
Attention 25 months The percent of total minutes spent by all US users on the internet that were spent on this domain att
Reach (daily) 365 days The percent of all US users on the internet that had at least one visit to this domain by day reachd
Attention (daily) 365 days The percent of total minutes spent by all US users on the internet that were spent on this domain by day attd
Gender 25 months The split between males and females visiting a domain gen
Age 25 months Percent of unique visitors in various age brackets age
Income 25 months Percent of unique visitors in various income brackets inc
Top Keyword 90 day average Top 100 Keywords for any website kw/kw_all
Incoming Traffic Current Month Top 25 Traffic Sources for any website iref/iref_all