The Keyword API delivers the top 100 keywords that generated traffic to any domain in the last 90 days. For each keyword provided, you also receive the share of traffic it represents to the domain, the breakdown of paid vs. organic traffic it received, the average time per visit spent on site through that keyword (indexed to 100), and the total time for all visits spent on the site through that keyword (indexed to 100).
Use Cases for the Keyword API
The Keyword API allows you to analyze keywords based on consumer behavior, so it is extremely useful for informing search campaigns. With this API you can find high engagement keywords using the average time index, target the paid keywords of your competitors, and optimize your SEO strategy. This competitive keyword information can help to take any business's search strategy to the next level.